You're Invited - Thursday, October 29th, 2026
The Endorse Expo at Rock Nashville is an essential event for industry pros.
Explore the latest innovations, connect with top manufacturers like Ambrosonics, Audio Rif, FiR Audio, IK Multimedia, Telefunken, OWC & XRecer and even Custom House from Guitar Center. More brands to be announced soon!
Get hands-on with their groundbreaking technology. Don’t miss this opportunity to stay ahead in the industry!
Date: Thursday, October 29th
Time: 1 pm - 8 pm
Location: Rock Nashville
3200 Whites Creek Pike
Nashville, TN 37207 Studio 5A
Rock Nashville :
615.742.9000
Event Questions:
954.348.7353
Ambrosonics creates guitar & bass products to give more tonal choices from your instrument. The Pickup Director is a hardware switching system that can turn your humbuckers into single coils or vice versa for different sounds. Also, on-board guitar or bass modules. Pots that light up, Passive Pickup Switching Systems, and hardware for 13-Pin MIDI guitars, & pre-loaded pickguards loaded with technology. More info link
What happens when high-end IEM technology becomes affordable? Meet Audio Rif. Born from the innovators behind FiR Audio, bringing serious pro performance to musicians at an attainable price. With pressure-relief tech for comfortable listening, powerful, natural bass, open acoustics for spacious sound, Audio Rif delivers technology normally found in much more expensive IEMs. More info link
Why is the newest in-ear company, now the most successful? It’s because of FiR Audio’s amazing & unique technologies that bring IEM fidelity to totally new levels. That, combined with their 3-year warranty on IEMs and cables and super-quick turnaround for repairs, puts FiR Audio in a class by itself. Listening is believing. We will debut some new never-before-seen products. New products not seen before will be shown at the Endorse Expo. More info link
Why has IK Multimedia become such a powerhouse for musicians, producers, engineers & creators? It’s because of their innovative hardware & software to make creating, recording, & performing easier & sound better. From TONEX & AmpliTube’s guitar tones to iLoud studio monitors & subs, advanced room correction, iRig products & powerful production software. 2 new products will be unveiled at the Endorse Expo! More info link
OWC lets you work without compromise. Its catalog covers USB-C and Thunderbolt docks, external storage, SSDs, RAID systems, Jellyfish video servers, CFExpress and SD cards and readers, drive bays, and the accessories that keep pro workflows moving. OWC software products SoftRAID and MacDrive push those workflows further.
New gear you have not seen will be on the floor. Meet Larry O’Connor, CEO and founder of OWC. More info link
Do you want real touring luxury? Check out the Roberts Brothers coaches at the Endorse Expo. None match the craftsmanship, comfort, & genuine hospitality of Roberts Brothers Coach. RBC specializes in luxury tour bus rentals, entertainer coach leasing, & custom Prevost conversions built to feel like home. With one of the industry’s most extensive client lists, RBC serve touring artists, bands, entertainers, & VIP clients nationwide—backed by decades of real-world experience. More info link.
If you want to ditch the cloud & have access to, share, & review large audio or video files stored on local drives anywhere in the world, as well as real-time collaboration, check out Strada! Strada’s peer-to-peer platform lets you turn local media storage into a globally accessible network, helping you save time, cut costs, & streamline collaboration workflows, especially for local or remote teams via Strada’s patent-pending technology, which leverages peer-to-peer connectivity. More info link
Most mic booths let you tap the grille & nod. That’s not how to choose a vocal mic. At the Endorse Expo, you step onto a live try-out stage & use a TELEFUNKEN the way you actually work — on a voice, in a room, not behind glass. Sing into the Dynamic Series M80/M81. Compare the open, condenser-like top end (M80) with the smoother midrange that sits in an in-ear mix (M81). Feel supercardioid rejection. Hear why Alchemy & Diamond Series mics still set the studio standard! More info link
What if one unit could replace your pedalboard, modeler, FX rack & 16 in/16 out audio interface? Meet the XRecer XR1. The XR1 combines AI-driven Tone Capture, massive CPU + GPU + NPU processing, studio-quality effects, & the ability to run 5 NAM A2 profiles simultaneously or 20 NAM A2 Lite versions. Extensive I/O for guitar, bass & vocals, 12 tootswitches, 1,600 presets , convolution reverbs, & a large, 10” display. This will be the U.S, First Showing of the Shippable XR1! More info link
As Guitar Center continued to grow, we recognized a clear need among our most high-profile & professional clients: a different kind of experience. These were artists, producers, integrators, & touring pros who didn’t just need gear—they needed a partner who understood their world, moved at their speed, & deliverd with precision. That’s how Custom House was formed: a boutique division within Guitar Center, designed to serve the upper tier of the music industry with great white-glove service. More info link
Get ready to supercharge your career! Meet directly with top brands and gain exclusive gear training that will elevate your product knowledge to new heights. Develop cutting-edge skills, secure new endorsements, and enhance your existing ones. Explore the latest in mics, interfaces, and advanced storage solutions for recording, all while discovering more ways to boost your computer connectivity. Plus, upgrade your older Macs and dive into the world of camera and video solutions, making sure you're always ahead of the game. This is your chance to take your craft to the next level!
A quiet room on site for interviews, recaps, and podcast tapings—without the show-floor noise.
Artists, brands, and new products are all here. Sit down, record, and leave with a story you can run the same day.
Rock Nashville
3200 Whites Creek Pike
Nashville TN 37207
in Studio 5A
1 pm - 8 pm